Icewine Festival Discovery Pass Form
NIAGARA ICEWINE FESTIVAL 2017
The Niagara Icewine Festival Discovery Pass continues to celebrate more of the finest in the ultimate winterfestival. Niagara’s celebration of the winter harvest and world renowned Niagara Icewines comes to life with the Niagara Icewine Festival, an indulgent 3 weekends in January of wine, food and tasting events.
This Discovery Pass program will be promoted to encourage visitation to participating wineries during the three weekends of the Festival; January 13, 14, 15, 20, 21, 22, 27, 28 and 29, 2017 from 11am to 5pm. Premium and a-la-carte winery partners will have their winery experience listed in the Discovery Pass. We ask Premium partnering wineries to submit one Discovery Pass experience and one winery event. The winery event will be listed online only. Please select from one category below for your wine experience.
Wineries are encouraged to follow the experience options listed below. These experiences will appear above your listing in the Discovery Pass. We encourage wineries to showcase wines unique to their winemaking style and that fit with the experiences provided in order to ensure a memorable experience for guests.
• VQA Wine or Icewine and Food Pairing
• Vertical or horizontal tasting of table wines including Icewine (min. 3 to 4 wines recommended)
Wineries should offer a minimum of 4 wines for table wine tastings and 2 to 3 wines for Icewine tastings. Tastings with a culinary/cheese component can serve fewer wines. This is also important to ensure that the tasting experience differs from your regular tasting bar experience.
Reimbursement: $2.50 for each Discovery Pass voucher redeemed by the Festival. $2 for each Driver’s Discovery Pass voucher redeemed by the Festival.
Passes will be available for sale online through EZTix or at participating wineries, regional chambers and major tourism centers in Niagara. Discovery Passes are sold at $40 eachplus HST and contain 8 experiences valued at $10 each. Driver’s Discovery Passes will include the food pairing for $30 eachplus HST and contain 8 experiences valued at $8 each.